Challenge: Adapt an existing format including a folder, two bound documents, and a DVD.
Solution: Feature exceptional photography and stories.
Format: Two 9 x 12 bound booklets, folder, and DVD package
For this project we were asked to create a document for multiple uses: reporting for investors and the recruiting of franchise owners.
Result: Short print run, digitally produced booklet that visually reflects the energy of the brand. Two versions: 5 x 7, 36 pages, perfect bound; the alternate version featured a gatefold cover with financial data.
Challenge: Designing a print publication with a sustainability theme presented an ethical dilemma for the client.
Solution: We designed a landscape-format document to tell this story of entrepreneurial spirit and environmental responsibility.
Format: 11 x 8.5, 12 pages, rounded corners to reflect the brand
Challenge: Create a document that charts the path of sustainability on 36 different categories of the member wineries.
Solution: Heavy on infographics, formatted as a technical state-of-the-industry report, with a companion executive summary.
Format: 300 pages, wire bound.
© 2016 Midnight Oil, LLC. All Rights Reserved.